Design Visualization helps define and refine your new product idea. The process is similar to how photographers would set up a photo shoot. We start by either modeling the product in 3D or using the existing CAD files from engineers. We then set up virtual cameras, lights, and environments to get the desired results. Compared to traditional photography, the level of control and flexibility with 3D visualization is unmatched. It allows for the creation of content with full control over every aspect of the image right down to the reflections or surface of a material. The technology helps create visuals that may either be impossible to create or too costly to create with photography. The resulting high resolution images can be useful for new product development, prototyping and sales. It also ensures that your design vision is fully realized creatively, before engineering and production begins.
Every project starts with a design idea, usually communicated through a rough sketch or a detailed drawing provided by the client or generated by us. Sometimes it's even just a sketch on a napkin.
DIGITAL 3D MODEL
NURB and T-Spline software is used to create a 3D computer model that represent an object from all angles. This gives the ability conceptualize the product before going to production.
HIGH RESOLUTION RENDERING
Textures and lighting are added to the 3D wire frame model which is then rendered as high resolution 2D images. The model is shot from multiple angles creating photo-realistic images.
The final images can be used to mock up packaging concepts using the same modeling and rendering process. These can be used to show how the product will look on retail shelves.
SELL SHEETS BROCHURES AND ADS
The final images can also be used to mock up sell sheets, ads, brochures or any other print collateral that may be needed to help sell the idea. We offer graphic design services as well.
TRADE SHOW GRAPHICS & DISPLAYS
The final images can be used to create large format trade show graphics for your upcoming booth. We also offer trade show booth design from concept to finish.